The #1 Gamification Mistake
even brilliant founders make… & what to do instead
Do you want to build engaging, high-retention experiences?
Me too. I remember the 1st time I built a gamified system, & watched our stats shoot up. I thought I’d found a magical solution to all our engagement problems.
But over time, I saw those gamified system backfire. And learned there’s much more to gamification than mechanics.
Join me Thu Jan 16 to learn the common mistake even brilliant founders make – and how you can avoid that trap & use journey-first design to drive customer retention
FREE Live Training
Thursday, January 16 2025
9 AM PDT • 12 PM EDT • 6 PM CET
What does everyone get WRONG about gamification?
I work with innovative teams all around the world.
And I see brilliant people struggle to drive engagement & retention.
I’ve been there. It’s a complex, multi-faceted problem that you can get better at.
In this high-impact training, you’ll learn:
- The costly mistake that causes even brilliant founders to stumble
- The common startup advice that can wreck your retention
- What the 5 stages of Gamification are – and how to move through them
- How AI chatbot Replika found success with journey-first design
If you’re bringing ideas to life, this’ll be the most productive hour of your week.
I’m excited to help you build a product experience your customers crave.
PRESENTED BY:
Amy Jo Kim, Ph.D.
CEO, Shufflebrain
Named by Fortune as a top-10 gaming influencer, Amy Jo Kim helps innovators bring their ideas to life. She’s known for her design work on eBay, The Sims, Rock Band, Covet Fashion, Netflix, & Replika – & her books: Community Building on the Web & Game Thinking. Amy Jo holds a PhD in Behavioral Neuroscience from the University of Washington, a BA in Psychology from UCSD & is an adjunct Game Design professor at USC.
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