Game Thinking
ACADEMY
where product leaders build
RAPID INNOVATION SKILLS
Level-up your Skills & 10X your Outcomes
Welcome to the Game Thinking Academy, where we synthesize modern product development with world-class game design.
If you’re familiar with Design Thinking and Agile/Lean, you’ve got a head start. Game Thinking builds on these methods, adding powerful techniques from Game Design and Systems Thinking.
The result is a step-by-step system that helps you accelerate product/market fit, reduce risk, and boost retention.
Now used by leading companies and brands worldwide, this system has been successfully deployed in education, enterprise, entertainment, finance, gaming, healthcare, and manufacturing.
trusted by leading brands
Our training programs help you learn Game Thinking and apply it to your project.
Whether you’re an individual entrepreneur just getting off the ground…or high-powered team headed toward a major release or product launch…
We’ve got a program to fit your budget and schedule.
FREE Superfan Challenge
Find your ideal early customers in 3 days
live coaching + self-paced videos + Interactive Playbook
INSIDE THE ACADEMY
check out our programs
5-day Crash Course
Innovation Bootcamp
12-week innovation sprint
Team Accelerator
24-week training intensive
Certification Masterclass
GET EXPERT GUIDANCE
from VIP mentors like…
Cindy Alvarez
Siqi Chen
Dan Cook
Erika Hall
Jason Hreha
Charles Hudson
Karl Kapp
Laura Klein
Raph Koster
Bob Moesta
Barry O'Reilly
Jeff Patton
Jesse Schell
Mike Sellers
David Spinks
Jared Spool
Garry Tan
Kevin Werbach
What People Are Saying
Game Thinking Academy FAQ
How do I participate in the Academy programs?
Gschool runs completely online. You need an Internet-connected computer or mobile phone to access the materials and attend the live meetings.
What topics do you cover?
Our programs targets key skills needed for cross-functional product teams. You’ll learn product strategy, customer research, game & UX design, and product management.
What happens if I get busy?
All our programs are designed to work with your schedule. You move at your own pace, and get full access to the videos, templates and private group as long as you’re a member.
What if I can’t make it to the live meetings?
All of our coaching meetings are recorded and uploaded the next day, so if you can’t make it live, you can watch and learn on your own schedule.
Game Thinking sounds great, but I’m building an app/platform/enterprise system. Is this only for games?
Game Thinking will improve any product experience that can be built around learning, mastery and empowerment. It works for games – and ALSO for products, apps, blogs, marketplaces, and events where the goal is long-term engagement.
This reminds me of Gamification – but I’m not hearing a lot about game mechanics. What’s the difference?
Gamification opens the door and gets people interested in the power of games. Game Thinking is the next step. You’ll learn how to bring your ideas to life like a game designer, and create Learning Loops that empower your players
Will my employer cover the cost?
If your company has a training budget, this should be covered. Participating will enhance your product design and management skills & your entire team will benefit from the tools you bring back to the company. Learn More…
Is this a good fit for me?
It depends on what kind of outcomes you’re looking for. If you want to 10X your early product design efforts, accelerate your path to product/market fit, and leverage the true underlying power of games – Game Thinking is for you.
