Game Thinking Mastermind
Group coaching for innovators, entrepreneurs & product leaders
The Game Thinking Mastermind is a 6-month coaching program for graduates of our workshops and courses. We bring together startup CEOs, business owners and product leaders who want to innovate smarter and build more compelling experiences.
f you want to leverage Game Thinking to validate your ideas, solve your toughest design challenges and accelerate your path to product/market fit, this program is for you.
Join us – and get the feedback, accountability and expert coaching you need to grow your business.
Who is the Mastermind for?
- Business Owners who want to accelerate product development
- Product Leaders who want to craft more compelling experiences
- Startup CEOs who want to innovate smarter and faster
What can you expect?
- Monthly group meetings with case studies, special guests and live hot-seat coaching from Amy Jo Kim
- Accountability and support from a small group of like-minded peers who’re invested in your success
- Access to a community of VIP experts, peers and alumni who can help you succeed
What will you accomplish in the Mastermind?
Clarify your Product/Market Strategy
- Understand the sequence of events for accelerated product development so it’s crystal clear what you should be working on
- Identify who NEEDS what you offer AND is willing to put up with cost, friction and ridicule just to be a part of what you’re making
Mobilize your early passionate customers
- Get a precise understanding of the essence of customer interviews and rapidly find out who your customers are along with their habits, needs and desires
- Apply the powerful techniques of Job & Habit Stories to tap into your customers’ intrinsic motivation and existing habits, and turn your customer insights into product decisions
Design for Long-Term Engagement
- Visualize how customers will use your product over time using a four-stage Customer Narrative
- Design and prototype a stripped-down Core Loop Prototype and test your core value proposition
Validate Your Product Experience with Smart Experiments
- Test your prototype with vetted early customers and use our three-part Play-Test Script to get actionable insights on your core product experience
- Validate your assumptions, update your designs and outline next steps with your Alpha Brief, your research-backed, validated development plan
Get extra support from our Game Thinking mentors
Laura Klein
Raph Koster
Jesse Schell
Erika Hall
Dan Cook
Cindy Alvarez
Karl Kapp
Jason Hreha
Mike Sellers
So here’s the deal…
This is an invitation-only program where I commit to working with you and supporting your success for 6 months at a time. Our shared goal is to help you to innovate faster and smarter, and create a successful product, game or service.
If this sound like what you need, click the button below.
-Amy Jo