early product design

Game Thinking is a proven, powerful system for accelerating early product design and driving deep engagement from the ground up.

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Game Thinking

A playbook for building deep customer engagement into your product experience. Available May 2018.

The Game Thinking playbook shows you how to build a smarter, faster MVP and drive deep engagement from the ground up. If you want to unlock the secrets of what makes games truly engaging in the long term, and supercharge your path to product/market fit, this book is for you.

Enroll in our early-bird community to get instant access to pre-release excerpts and a worldwide community of Game Thinkers and product leaders.

See you on the inside.

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Leading companies like Disney, Electronic Arts, Ubisoft, Netflix, and the New York Times have used Game Thinking to design mission-critical products & games – and now you can too. Stop wondering if you’re doing it right; instead, use Game Thinking to zero in on the right early customers, and design a product that’ll keep them coming back, again and again.

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